Slogan tops are not a new thing. Vivienne Westwood and Malcolm McLaren created punk t-shirts in the ‘70s featuring obscene images and naughty words, while in the ‘80s Katherine Hammnet designed politically-slanted tees that asked people to ‘Vote Tactically’ or ‘Save The World’.
However, the last few years has definitely seen a rise in the popularity of slogan tops. You can declare your passions, show people how you feel, publicise a cause – all by wearing a t-shirt.
Why do people love them so much? Well on a mere style level, they’re a nice way to brighten up a simple outfit, elevating a tee and jeans to something more chic.
Mainly though, I think they’re a great way of showing your alliances and in turn, finding your tribe. I definitely known that the woman wearing a t-shirt declaring she believes in wine definitely belongs in my tribe. It also brings more weight to getting dressed, especially if your chosen slogan tee is supporting a political ideology or movement.
Clothes should always reflect our personality and there’s no easier way to do that than to don a slogan top, but where to start in the jungle that is the slogan top? We’ve narrowed it down to some of our favourites, which may or may not include the odd This Girl Is On Fire top as well!
I’m with the band: Music makes the world go round, so share the love on your chest!
Show people who you are: Love wine? Or maybe cats? There’s a slogan tee for every passion out there!
On the map: Got a favourite city? Or just a favourite street? Celebrate those special memories with one of these tops.
Make a statement: Whether it’s a political cause or you just want to say something you normally wouldn’t dare utter, wear it proud!
Support a cause: Lots of slogan tees are now being made to support charities and raise awareness of different causes – why not join the gang?
Picture it: Not into words? Say it with pictures instead!
If you wear 20% of your wardrobe 80% of the time, don’t panic you are not alone but it is time to de-clutter your wardrobe.